Two whiskey ads from the June 14, 1937, issue of Life magazine.

First up, Schenley’s Cream of Kentucky bourbon. I’ll have more to say about the history of Schenley’s at a later time. Apparently, the Cream of Kentucky brand has been defunct since the 1980s.

And, oh, take note of the artist’s name. Perhaps you’ll recognize him.

The second ad, I have to admit, is a repeat, but there’s a reason for that. The ad itself is a repeat; it ran more than once in Life, first in December 1936. I featured it here a couple of months ago. Here it is again:

As noted previously, Kentucky Tavern still exists as a brand. Here’s a fairly recent image of its bottle lineup:

Earlier this week, Chuck Cowdery posted news that this venerable brand has gotten a facelift. His post is worth a read, and if you click through, you’ll see the new label.